Veritas Hospitality Advisors ("Veritas", "we", "us", "our") is committed to protecting the personal data of all individuals who visit our website (veritashospitalityadvisors.in) or contact us through it. This Privacy Policy explains what personal data we collect, how we use it, and your rights in relation to it.
This policy is governed by and compliant with:
Data Fiduciary: For the purposes of the DPDP Act 2023, Veritas Hospitality Advisors is the Data Fiduciary in respect of personal data collected through this website.
We collect personal data only when you actively provide it. This includes:
When you visit our website, standard technical data is collected by our hosting provider (GitHub Pages) in server logs. If you click “Accept analytics” in the cookie banner, Google Analytics also collects data such as your IP address, browser type, device type and the pages you view (see Section 5, Cookies). Before you make a choice, the Google tag may send limited signals that do not use cookies. We use this data in aggregate and do not use it to identify individual users.
We do not collect payment details, government identification numbers, or sensitive personal data as defined under the IT Rules 2011, through this website.
We use personal data you provide solely for the purposes for which it was given:
We do not use your personal data for advertising, profiling, automated decision-making, or any purpose beyond direct communication with you and the aggregate website analytics described above.
Under the DPDP Act 2023, the legal basis for processing your data is your explicit consent, given at the point of form submission. You may withdraw this consent at any time by contacting us.
For analytics cookies, the legal basis is your consent, given by clicking “Accept analytics” in the cookie banner. You may withdraw it at any time with Cookie settings.
We retain your email address for as long as you remain a subscriber or until you request removal. Enquiry emails are retained for up to 24 months for reference. We do not retain personal data beyond what is necessary for the stated purpose. Analytics data is retained by Google for the period configured in our Google Analytics account.
We do not sell, rent, or share your personal data with any third party for commercial purposes. Data may be processed by our form provider (FormSubmit) solely for delivery of form submissions. FormSubmit acts as a data processor on our behalf. If you accept analytics, Google LLC processes analytics data on our behalf as a service provider (see Section 6); this data may be transferred to and processed in the United States.
Under the Digital Personal Data Protection Act 2023, you have the following rights as a Data Principal:
To exercise any of these rights, write to us at vaishakh@veritashospitalityadvisors.in. We will respond within 30 days.
This website uses Google Analytics (GA4), a web analytics service provided by Google, to understand how visitors use the site, for example which pages are viewed and how visitors arrive. Google Analytics is optional. The Google tag is present on every page but starts in a consent-denied state: it sets no analytics cookies unless you click “Accept analytics” in the cookie banner, and before you choose it may send only limited signals that do not use cookies. If you accept, it sets analytics cookies in your browser (for example _ga and _ga_ cookies) and collects data such as your IP address, browser and device type, and the pages you view. We use this information in aggregate to improve the site and do not use it to identify individual visitors.
Cookies set only if you accept analytics:
_ga — Google Analytics. Distinguishes visitors so we can produce aggregate statistics. Expires after 2 years._ga_X7QRDJ87V3 — Google Analytics 4. Keeps session state. Expires after 2 years.Your choice itself is saved in your browser's local storage (key veritas_consent); it is not a cookie and is not sent to us or to Google. Advertising-related consent signals (ad storage, ad user data and ad personalisation) are always set to denied.
We do not use advertising cookies. Our hosting provider (GitHub Pages) may also set technical cookies necessary for site delivery. These are not used for marketing.
You can change or withdraw your choice at any time with Cookie settings, block or delete cookies in your browser settings, or install Google's opt-out browser add-on at tools.google.com/dlpage/gaoptout. Declining does not stop you from using this website. We store your choice in your browser (local storage) so we do not ask again on every visit.
The Hotel Profit Health Check calculator on this site operates entirely in your browser and stores no data on our servers.
This website uses the following third-party services that may process limited data:
We are not responsible for the privacy practices of these third-party services. We recommend reviewing their policies independently.
By accessing and using the Veritas Hospitality Advisors website, you agree to the following terms. If you do not agree, please discontinue use of this site.
This website is provided for informational purposes relating to Veritas Hospitality Advisors and its advisory services. You may access and read the content for personal, non-commercial purposes. You may not reproduce, distribute, or republish any content from this site without prior written permission.
The Hotel Profit Health Check calculator is provided as a free educational resource. Outputs are estimates based on industry benchmarks and the inputs you provide. They do not constitute financial advice, professional advisory opinion, or a guarantee of any commercial outcome. Veritas accepts no liability for decisions made on the basis of tool outputs.
The Playbook is provided for personal, non-commercial use only. Reproduction, resale, or redistribution in whole or in part is not permitted without prior written consent from Veritas Hospitality Advisors.
All content on this website — including text, design, data, calculations, and the Playbook — is the intellectual property of Veritas Hospitality Advisors or its founder, Vaishakh Surendran. All rights reserved.
This site may contain links to external websites. Veritas is not responsible for the content, accuracy, or privacy practices of any linked site.
These Terms of Use and the Privacy Policy are governed by the laws of India. Any dispute arising from the use of this website shall be subject to the exclusive jurisdiction of the courts of India.
Veritas reserves the right to update this Privacy Policy and Terms of Use at any time. Changes will be posted on this page with a revised effective date. Continued use of the site following any changes constitutes your acceptance of the updated terms.
The content on this website is provided in good faith for general informational purposes. It does not constitute legal, financial, tax, or professional advisory advice. While we endeavour to keep information current and accurate, we make no representations or warranties of any kind, express or implied, about the completeness, accuracy, or suitability of the information provided.
Veritas Hospitality Advisors shall not be liable for any loss or damage arising directly or indirectly from use of this website or reliance on any information contained within it.
For any privacy-related queries, data requests, or grievances under the DPDP Act 2023, contact:
Vaishakh Surendran
Founder & Data Fiduciary
Veritas Hospitality Advisors
Email: vaishakh@veritashospitalityadvisors.in
We will acknowledge your request within 72 hours and provide a substantive response within 30 days.